Coca-Colas Unique Viral Advertising

Coca-Cola Happiness Machine

This can be a great lesson in how straightforward it is to create a viral video. Launched in January, Coca-Cola put a drink machine on a university campus in America and with a digital camera captured what happened. By February they were nicely on their way to pass the 1-million views on YouTube. This video will make you see how easy and effective a viral ad can be without spending lots of money. It gives a great feeling about Coca-Cola and remind you of this lesson to be realized: Creating a video to go viral about your brand is not that complicated nor expensive.

The second video i came across was on the same ideas but in a diffrent location and this time a truck was used instead of a machine another great viral marketing ad, this shows that viral marketing can be a very effective tool to reach a wide audience about your product or brand.

Coca-Cola Happiness Truck

Advertisements
This entry was posted in Uncategorized, viral marketing and tagged , . Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s